Self Tanner

(21 customer reviews)


New look. Same formula.

A unique, nutrient-rich formula hydrates and nourishes the skin with natural ingredients. The sugar-based carotene-free formula gradually builds streak-free & natural-looking tan. Continue to use all year long to keep your skin looking good all year long.

We recommend using CA North Gelskin Scrub before application.

How to Use
Apply desired amount into hands or mitt (not included). Apply to skin using circular motions, working one section at a time. Allow skin to air dry before dressing. We recommend using CA North Gelskin Scrub to exfoliate the skin prior to using self-tanner. Color depth gradually builds with each use.

Caution: if product enters eyes, wash thoroughly with water. If irritation occurs, discontinue use.

Aqua, Ethylhexyl Methoxycinnamate, Dihydroxyacetone, Carthamus Tinctorius, (Safflower) Seed Oil, Sesamum Indicum (Sesame) Seed Oil, Glyceryl Stearate, Peg-100 Stearate, Modified Potato Starch, Cetearyl Alcohol, Ceteareth-20, Cyclopentasiloxane, Cyclohexasiloxane, Benzophenone-3, Erythrulose, Phenoxyethanol, Dimethicone, Caprylyl Glycol, Parfum, Tocopheryl Acetate, Ethylhexylglycerin, Hexylene Glycol, Methyl Gluceth-20, Allantoin, Ci 77891 (Titanium Dioxide), Glycerin, Chamomile (Chamomilla Recutita – Matricaria) Extract, Salvia Officinalis (Sage) Leaf Extract, Urtica Dioica (Nettle) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Aloe Barbadensis (Aloe Vera) Leaf Extract, Retinyl Palmitate, Citric Acid.

Customer Reviews

Customer Reviews

Customer Reviews

(21 customer reviews)

21 reviews for Self Tanner

  1. Tonya Gracy

    I strongly suggest this wonderful product for anyone who enjoys a golden bronze appearance, without the damage of sun and tanning beds. It’s soft, creamy and goes on smoothly without clogging your pores. Truly Amazing. Thank you California North!

  2. HZ

    This is the only self tanner that I have used in the past 10 years that actually works. It gives my skin a natural glow that I just wasn’t able to get from any of the other products I’ve tried. Well done California North!

  3. Brenda O.

    “I have used California North Self Tanner for 10+ years. Can’t remember how I found it, but know that what appealed to me was the natural tan, ingredients my sensitive skin would tolerate, and the SPF protection – enough for daily use/when not in prolonged outdoor activities. I can apply this daily, as I would a moisturizer/body lotion, and have a natural tan on my otherwise fair, ‘too white for shorts or short sleeves body’, with some SPF protection. I am truly dependent on this product :). I can even use this on my face (super sensitive skin) when I want to have a ‘tan’.

  4. Brenda Gene

    “I’ve depended on this self tanner for 20+ years. Blonde, fair skinned, I stumbled upon this product 20+ years ago when I was told I had to wear daily sun protection – no more tanning. I tried every available product, and still check out the new ones. This is still the best. Natural ‘tan’, easy to apply (I apply almost daily during the summer months), super mild, pleasant scent (I don’t smell it, but I’ve often been asked about the pleasant scent/cologne I’m wearing in the am when I’ve recently applied it). I literally depend on this as soon as the weather warms enough for short sleeves and shorts. When I first started ordering this, there was an SPF label – think it was 4 or 7. It is no longer labeled as such, but the ingredients still include titanium dioxide, and it still works for me – the low level I need for minimal sun exposure, but some protection.
    Oh yes.. and my husband borrows it when he switches to shorts for golfing. “

  5. Beth E Griffin

    “I have been a faithful consumer for about 10 years now. I went thru a lot of different brands before I discovered this. I will not use anything else

  6. Patricia Petz

    I’ve been using this self tanner for years. It definitely gives me a natural looking tan. The downside is that it stains my clothes and can’t be washed out. It has ruined a couple of my tops and my pajamas are all marked. Yet this product is so natural that I continue to use it and make sure I’m careful what I wear now.

  7. Jeanie

    This self tanner gives me a natural looking tan without streaks or smells. I’ve been using it for years and it never disappoints. By far the BEST self tanner on the market. Fantastic coustomer service, great products, California North rocks!

  8. Billy

    The best self tanner on the market. Doesn’t look orange and your skin feels great after using it.

  9. Hal

    I’ve used a lot of self tanners over the years since I have a pale complexion, but not anymore. With this self tanner, everyone compliments me about my tan. I’m often asked where did I go over the weekend to get some sun. I tell them I went to California, I just don’t say it’s California North! Very natural golden brown tan color. Love this product and Jim, the owner, is just great. I had issue when I ordered the wrong product (my fault not theirs) and I emailed them, Jim responded and corrected it for me. Great product great company!

  10. Mary E.

    Nothing else out there will get you this type of natural looking tan. I’ve tried dozens of other tanners and nothing beats self tanner by California North. Perfect shade, easy to apply and maintain. Please..never stop making this product!

  11. K. Lupin

    This self tanner is wonderful! I’ve tried so many different tanners and am so glad I decided to give this one a try. It leaves no streaks, fades totally naturally, and has a light, refreshing scent. I can’t say enough good things about it! I’m sticking with this one!

  12. Jack S.

    “I’ve tried a few other lotions (forgot their names) but they were either watered down or left you looking really orange. This lotion doesn’t do that and you see results within a few hours. It usually lasts a couple of days.

    I bought the 16oz version 10 months ago and have been using it about once a week, just on the face, and I still have over 70% left. I love it! Best tan for your money hands down. I would highly recommend it.”

  13. Debra M.

    It worked just like I wanted it to work. I was very pleased. Worth the money. Safer and less expensive than a tanning bed

  14. Kathleen M.

    Best tanning lotion I have ever used! Very light so easy to apply and none of that terrible smell you get from other lotions!! I am hooked!!!

  15. Shane T.

    I’ve been using this for about 2 years, great product if you want natural results. No orange streaking like other self tanners.

  16. Jenny

    This is hands down the best self-tanner I’ve tried (and believe me, I’ve tried MANY). Creates natural color, no stinky odor, easy to apply, no pore-clogging bronzer in it.

  17. Melissa L.

    I am a beauty product Junkie. I have tried every self tanner from the drugstore to Sephora to spray beds. This is hands down the best I have found. I prefer 1 application to the directions 2 but that is just me. It is awesome stuff.

  18. J. Hicks

    I recently purchased this sunless tanner after reading lots of reviews and I must say I am quite pleased with the results. It is a natural looking tan (I am quite pale), not too dark or orange and there is really no odor. After the first application, you should re-apply after a few hours. The next morning I was pleasantly surprised at the color and you can skip a couple of days before needing to apply more, instead of the usual every other day. I highly recommend this product!

  19. Jerri

    Is it too much to ask for a face tanner with true moisturizing benefits? Not anymore! LOVE this product!! Have tried SO many other face tanning products…this one adds moisture and color…and love the lightness of the color! Knowing you can apply the next day for darker color gives me easy control, and what’s not to love about that!

  20. Ross

    This is the best self-tanner ever. You will not turn orange. Very natural looking. Just make sure to apply evenly – goes on like regular skin lotion. If you happen to already be tan, this product will make your tan last longer. Definitely worth the cost.

  21. Brooke M.

    “I purchased California North Self Tanner after a friend recommended it to me. Wow, very impressed!

    The application is very easy, a lotion consistency that absorbs easily. A little goes a long way. Scent is a very subtle light citrus.

    I saw the tan results within a few hours and applied a second time as instructed on the bottle. The results were fantastic. No orange or bronze. Definitely a very natural tan. You simply look like you’ve been out in the sun a few days prior!

    I also love that they use a natural tan ingredient and no carotene. Well design product with great results!”

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